William Grant & Sons appoints Søren Hagh as CEO

1 November 2023: William Grant & Sons has today announced the appointment of Søren Hagh as Chief Executive Officer of William Grant & Sons from 1 January 2024. Søren will take over responsibility for this role from Glenn Gordon, who will remain as a Non-Executive Director on the board.

A spokesperson for William Grant & Sons welcomed his appointment saying: “There is no doubt that Søren will provide strong leadership for the Company, as he brings a tremendous wealth of relevant experience to the business from his many years working in the drinks sector and with his substantial commercial and marketing experience building global consumer brands in a number of sectors.”

Søren’s recent career has been with Heineken, where he is currently in the role of President, Europe, having full responsibility for all of the Company’s operations in this geography. Europe is the largest division of Heineken. Previously at Heineken, Søren also held roles as Managing Director of Italy and Executive Director, Global Marketing. Before Heineken, Søren worked with L’Oreal in both Marketing and in-market Distribution management roles, and before that at the start of his career with Lego in marketing roles, latterly as Global Marketing Director.

Søren has an MBA from INSEAD, as well as a Master’s and Bachelor’s degree from the University of Aarhus in Denmark.

William Grant & Sons recently announced its 2022 results and the business continues to perform well in 2023, maintaining record levels of investment in its brands and distilleries despite more difficult market conditions. With Søren’s leadership the business is well positioned for consistent growth in the long term, while maintaining customer loyalty in its 200 markets around the world.

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