This privacy Notice (‘Notice’) is issued on behalf of the William Grant & Sons Group so when we mention "Company", "we", "us" or "our" in this Privacy Notice, we are referring to the relevant company in the William Grant & Sons Group responsible for processing your data on this website. William Grant & Sons Group is made up of different legal entities and you can find more information in the ‘List of Companies’ section of this Notice.
We own and operate : www.williamgrant.com
We are committed to protecting your personal data; your privacy matters to us. That is why we have developed this Privacy Notice to explain how we collect, use, share and store your personal information when you use this website, and to inform you about how we will look after that information. This includes any information you may provide us with when you visit this website, sign-up to keep in touch with us, take part in any competitions that we might run, supply, or consume the goods/services we offer or engage with us otherwise.
It is important that you take some time to read and familiarise yourself with this Notice, together with our Website Terms and Conditions, Cookie Notice and any other privacy or fair processing policies that we may provide on specific occasions when we are collecting or processing personal data about you. This will help you to be fully aware of how and why we are using your information. If you do not agree with any term in this Notice, please do not use the website or submit any personal information to or through it.
We may collect, use and store different types of personal information about you, which we have grouped together as follows:
Types of personal information |
Description |
Personal identifying |
Your first name and last name, preferred salutation. |
Contact |
Your billing and delivery addresses including postcode, your contact email and telephone numbers |
Technical |
Information sent to us because of connecting to our website or collected via pixels, including internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website. |
Financial |
Your bank account and payment card details; AML/KYC screening details as required by law. |
Transaction |
Details about payments to and from you and other details of products and services you have purchased from us. |
Contractual |
Details about the services we provide to you on a contractual basis. |
Social-demographic |
Details about your work or profession, nationality, education and where you fit in to various social or income groupings. |
Usage |
Information about how you use our website, products and services |
Analytical and tracking |
Customisation insights derived from how you engage with our websites, communications, digital services and Luxury programme |
Marketing and Communications |
Information about your preferences in receiving marketing from us and your communication preferences; ; product/brand preferences and other luxury interests; information to help us better accommodate you at events, such as dietary requirements or accessibility needs; communications (and related metadata) carried out within WG&S’ technological environment in the course of relationship management |
In general terms, we collect and use personal information to:
- deliver our services and meet our legal responsibilities
- verify your identity where this is required
- contact you by post, email or telephone
- understand your needs and how they may be met
- maintain our records
- process financial transactions
- send you information on our offers and promotions
- share our newsletters with you
- understand your preferences and choices about our brands
- improve our products and services
More specifically, the table below explains how we use your personal information and the reasons that we rely on in doing so. Where these reasons include legitimate interests, we explain what these legitimate interests are.
What we use your information for |
Our reasons |
Our legitimate interests |
· To deliver our services To make and manage customer payments · To manage fees, charges and interest due on customer accounts · To collect and recover money that is owed to us |
· Contractual performance · Legitimate interests · Legal obligations |
· Being efficient about how we fulfil our legal and contractual duties · Complying with regulations that apply to us |
· To manage our relationship with you which may include asking you to leave a review of take a survey or notifying you about changes to our terms or privacy Notice. |
· Contractual performance · Legal obligations · Legitimate interests |
· Keeping our records updated and to study how customers use our products/services) |
· To enable you to partake in a prize draw, competition or complete a survey |
· Contractual performance · Legitimate interests. |
· Being able to study how customers use our products/services, to develop them and to grow our business. |
· To deliver relevant marketing content including any advertisements, promotions or newsletters to you and measure or understand the effectiveness of the advertising that we serve to you |
· Legitimate interests · Consent
|
· To study how customers use our products/services to develop them, to grow our business and to improve our marketing strategy |
· To use data analytics and publicly available data to improve our website, products/services, marketing, customer relationships and experiences |
· Legitimate interests · Consent |
· Defining types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy |
· To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) |
· Legitimate interests · Legal obligations |
· Necessary for our legitimate interests for running our business, provision of administration and network security, to prevent fraud and in the context of any business reorganisation or group restructuring exercises, if relevant |
· To run our business in an efficient and proper way. This includes managing our financial position, business capability, planning, communications, corporate governance and audit |
· Legitimate interests · Legal obligations |
· Being efficient about how we fulfil our legal duties · Complying with regulations that apply to us |
· To exercise our rights set out in contracts and agreements |
· Contractual performance |
|
· To make suggestions and recommendations to you about goods or services that may be of interest to you |
· Legitimate interests · Consent |
· Developing our products/services and to be able to grow our business |
Further information on direct marketing:
We will get your express opt-in consent before directly sending you marketing communications. If you wish to opt-out, use the unsubscribe options in our mailing lists or email us at dataprotection@wgrant.com.
We will also get your express opt-in consent before sharing your personal information with any third party so that they can send direct marketing communications to you. In this case, the privacy notice of such third party will apply. You can unsubscribe and/or opt-out per those notices.
If you choose not to give your personal information, it may prevent us from being able to provide our services to you.
We and our service providers may serve targeted advertisements through the data we collect from you, first-party or third-party cookies, pixels and web beacons when you visit our website. We do this to provide you with advertising that we believe may be relevant for you as well as improve our own products and services, including the functionality and performance of our websites. This means that you may see our banners and ads when you are on other websites such as on social media. We manage this through a variety of digital marketing networks and advertising technologies explained above. These banners and ads are based on the data we hold of you, your previous use of our website, or through our banners and ads that you clicked on.
If you are using these third-party functions, you are also protected by the privacy policies of these third parties. To learn more about opting out of certain types of targeted advertising, please see the Cookie Notice at [COOKIE NOTICE URL].
Information that you post on or through any public areas of the website (such as chatrooms, bulletin boards or discussion forums) and on any social media pages that we operate is publicly available information. This means that it is generally accessible to, and may be collected by, others and may be used by them to send you unsolicited messages. We do not have control over if or how other people may use that information therefore you should use caution and ensure not to disclose personal information when using public web areas or social media. We will not be responsible for any postings that you make with personal information in them. Please read this section in conjunction with our Website Terms and Conditions.
Who we share your information with
We may share your personal information with the following third parties:
As we operate via a global network of corporate offices, it may be necessary to transfer your information, for example, information collected in connection with a brand, joining one of our emailing lists or interacting with us through our websites, emails, or our other digital channels to a country outside of the country where it was originally collected or outside of your country of residence or nationality. The information that you provide us may be transferred to any of our WG&S owned or affiliated entities around the world for the purposes of carrying out or facilitating these services and in compliance with the applicable laws. We will take steps to make sure such transfer is carefully managed to protect your privacy rights.
Further, we will only transfer personal information to countries which are recognised as providing an adequate level of legal protection or where we can be satisfied those alternative arrangements are in place to protect your privacy rights. We will also make sure that any requests for information we receive from law enforcement or regulators will be carefully validated before personal information is disclosed, where permitted by the applicable law.
We have put in place appropriate security measures to prevent your personal information from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. In addition, we limit access to your personal information to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal information on our instructions, and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to any of our affiliated websites. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures.
We will only keep your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting obligations that we may have. We will only keep personal data for longer where there is a legal requirement for us to do so.
To determine how long we should keep your information for, we will consider the amount, type, and sensitivity of the personal information involved as well as the potential risk of harm if it is lost or used or disclosed without authorisation. We will also consider the purposes for which we process your personal data and whether we can achieve those purposes through other means without the need to keep your data.
In some circumstances you can ask us to delete your data (see section on "Your rights" below for more information).
In some circumstances, we may also anonymise your personal data so that it can no longer be associated with you, for example for statistical purposes. Where we do this, we may use this information indefinitely without further notice to you.
Access to your information – You have the right to request a copy of the personal information about you that we hold.
Correcting your information – We want to make sure that your personal information is accurate, complete, and up to date, and you may ask us to correct any personal information about you that you believe does not meet these standards.
Deletion of your information – You have the right to ask us to delete personal information about you where:
Objecting to how we may use your information – You have the right at any time to require us to stop using your personal information for direct marketing purposes. In addition, where we use your personal information to perform tasks carried out in the public interest or pursuant to the legitimate interests of us or a third party then, if you ask us to, we will stop using that personal information unless there are overriding legitimate grounds to continue.
Restricting how we may use your information – In some cases, you may ask us to restrict how we use your personal information. This right might apply, for example, where we are checking the accuracy of personal information about you that we hold or assessing the validity of any objection you have made to our use of your information. The right might also apply where this is no longer a basis for using your personal information, but you don't want us to delete the data. Where this right is validly exercised, we may only use the relevant personal information with your consent, for legal claims or where there are other public interest grounds to do so.
Portability – If we process personal information that you provide to us on the basis of consent or because it is necessary for the performance of a contract to which you are party, and in either case that processing is carried out by automated means, then you have the right to have that personal information transmitted to you in a machine-readable format. Where technically feasible, you also have the right to have that personal information transmitted directly to another controller.
Automated processing – If we use your personal information on an automated basis to make decisions which significantly affect you, you have the right to ask that the decision be reviewed by an individual to whom you may make representations and contest the decision. This right only applies where we use your information with your consent or as part of a contractual relationship with you
Withdrawing consent using your information – Where we use your personal information with your consent you may withdraw that consent at any time, and we will stop using your personal information for the purpose(s) for which consent was given.
Please contact us in any of the ways set out in the Contact information and further advice section if you wish to exercise any of these rights.
If there is any inconsistency between the rights in this section and this Privacy Notice, the specific rights of this section shall prevail in respect of California.
Notwithstanding the information, disclosures, and obligations set forth above, if you are a California resident, California law may provide you with additional rights regarding our use of your personal information, as follows:
A. Sale of Data
We do not sell any of your data. However, you have the right to know if any personal information of yours was sold (as defined by the California Consumer Protection Act) to a third party (including the identity of those third parties, the method of sale and what rights they were granted in the personal information). To submit any request, under the California Consumer Protection Act, please write to us on dataprotection@wgrant.com.
Sale of Personal Information: We do not sell your personal information in exchange for monetary compensation. We may allow certain third parties (such as certain advertising partners) to collect your personal information via automated technologies on our websites in an effort to serve you content and advertisements that may be of interest to you. This kind of sharing may be considered a “sale” or “sharing” under California law when the personal information is exchanged for non-monetary consideration. The categories of personal information that may have been disclosed in this manner during the 12-month period prior to the date of this Notice include: identifiers, protected classifications, commercial information, online activity, and inferences. We share these categories of personal information for online advertising purposes as described in this Notice as well as in our Cookie Notice. You have the right to opt out of these disclosures of your information, by contacting us on dataprotection@wgrant.com.
B. Do Not Track
We do not respond to Do Not Track (DNT) signals or requests. However, general sites including ours do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you. If you are visiting such sites, some browsers allow you to set the DNT signal so that third parties know you do not want to be tracked.
C. Data Requests
You may also submit requests for access, correction, erasure, objection, or restriction by emailing us at dataprotection@wgrant.com. You must provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative. Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. You do not need to create an account with us to submit a request. We will only use personal information provided in the request to verify the requestor's identity or authority to make it
D. Shine the Light Requests
California Civil Code Section 1798.83 permits you to opt out of the disclosure of your personal information by William Grant & Sons Group to third parties for the third parties’ direct marketing purposes. To make an opt-out request of such disclosures, please send an email to dataprotection@wgrant.com.
E. Additional Information
If you choose to exercise any of your rights under the CCPA, you have the right to not receive discriminatory treatment by us. To the extent permitted by applicable law, we may charge a reasonable fee to comply with your request.
If there is any inconsistency between the rights in this section and this Privacy Notice, the specific rights of this section shall prevail in respect of PRC.
A. Data controller
For the PRC, William Grant & Sons Liquor Trading (Shanghai) Limited, is the data controller. For more details, please see the ‘List of Companies’ section. For questions or concerns related to your personal information or related to the Privacy Notice, please contact asiadataprotection@wgrant.com.
B. Consent
We will obtain your consent (where applicable, separate consent) to collect, use, share, transfer (including but not limited to overseas transfer), disclose or otherwise process your personal information if and to the extent required by the applicable laws.
C. Sensitive personal information
Certain of the types of personal information described in this Privacy Notice are considered "sensitive" and, depending on your jurisdiction of work or residence and applicable law, additional rules will apply in respect of this personal information (including obtaining your separate consent). References to personal information in this Privacy Notice shall be deemed to include reference to sensitive personal information (if any) where applicable.
“Sensitive personal information” as defined under PRC laws and regulations which we may collect and use for the purposes described in the above Privacy Notice may include information relating to:
D. International data transfers
With your separate consent, we may share, transfer or store your personal information outside of China for processing pursuant to legally acceptable mechanisms that are aimed at ensuring an adequate level of protection as regards your personal information under the applicable laws.
E. How we store and protect your personal information
We will store your personal information for as long as necessary to achieve the purposes described in this Privacy Notice and for as long as you use our services, and as otherwise required by applicable law. We take reasonable security measures to protect your personal information in accordance with industry standards and are committed to using various technologies and initiatives to protect your personal information from unauthorized access, use, modification, disclosure and damage, such as the use of encryption technology to protect your personal information. We will deal with personal information security incidents in accordance with applicable laws and regulations and conduct training and dissemination of personal information protection to relevant personnel to enhance their awareness of the importance of personal information and responsibilities related to personal information protection.
F. Personalized marketing
In order to provide you with personalized push notifications, we may collect information about the device information.
You can opt out or turn off personalized push notifications in the notification settings on your device. You can opt out of email marketing in the ways described in this privacy Notice.
If there is any inconsistency between the rights in this section and this Privacy Notice, the specific rights of this section shall prevail in respect of Brazil.
Brazil data subjects have legal rights under Brazil’s Federal Law nº 13.709/2018 (LGPD), as well as any other applicable laws in relation to your personal information. To exercise any of your rights, please contact us at dataprotection@wgrant.com.
A. To access personal information
You can ask us to confirm whether we have and are using your personal information and for a copy of your information.
B. To correct personal information
You can ask us to correct any information about you that is incorrect, inaccurate or outdated. We will be happy to rectify such information but would need to verify the accuracy of the information first.
C. To erase/anonymise personal information
You can ask us to erase, anonymise or block your information if you think we no longer need to use it for the purpose for which we collected it from you, or if such data is excessive or is processed in violation of applicable law. You can also ask us to erase your information if you have withdrawn your consent to us using your information (if we originally asked for your consent to use your information). We may not always be able to comply with your request, for example where we need to keep using your information to comply with our legal obligations or where we need to use your information to establish, exercise or defend legal claims.
D. To object to how we use your information
You can object to any use of your information that we have justified on any legal bases other than consent, only in case of infringement of the applicable law. If you raise an objection, we may continue to use your information if we can demonstrate that we have a legal basis to continue to use the information.
E. To ask us to transfer your information to another organisation
You can ask us to provide your personal information to you or you can ask to have it transferred directly to another data controller (e.g., another company).
F. Other rights
We may ask you for proof of identity when making a request to exercise any of these rights. We do this to make sure that we only disclose information where we know we are dealing with the right individual.
We may not always be able to do what you have asked, for example if it would impact the duty of confidentiality we owe to others, or if we are otherwise legally entitled to deal with the request in a different way.
Data Protection Officer Contact Details
We have appointed a Data Protection Officer (DPO). If you wish to contact them for questions or concerns related to your personal information or related to the Privacy Notice, please contact:
Bird & Bird Privacy Solutions,
Bird & Bird DPO Services SRL
+65 6534 5266
We keep this privacy Notice under regular review and will place any updates on this website. We recommend that you check this page regularly to ensure that you have read the most recent version.
This Privacy Notice was last updated on 26th September 2024.
For any questions or concerns regarding this Notice or our data privacy practices, please contact us by email: dataprotection@wgrant.com
You have a right under the local laws to lodge a complaint with us or with your local data protection supervisory authority at any time. However, we ask that you please try to resolve any issues with us first before referring your complaint to the supervisory authority.
FOR UK, you will contact the Information Commissioner’s Office- https://ico.org.uk/global/contact-us/email/
By phone: 0303 123 1113
By post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF
For EU, you will contact the competent Data Protection Authority of any of the EU member states.
UK |
Registered Office |
William Grant & Sons Irish Brands Limited* (EU REPRESENTATIVE) |
4th Floor Block D, |
House of Hazelwood Limited |
The Old Court House, |
Prime Drinks SA* |
Parque das Nacoes |
Quality Spirits International Limited* |
The Old Court House, |
Standfast Dominica Limited* |
Phoenix Crescent, |
Standfast Holdings Limited* |
United Motor Works Building, |
William Grant & Sons (2015) Jersey Capital V Limited* |
5th Floor, |
William Grant & Sons (AME) Limited* |
The Old Court House, |
William Grant & Sons (Canadian Distribution) Limited* |
5300 Commerce Court West, |
William Grant & Sons (Canadian Whisky) Limited* |
Box 25 Commerce Court West, |
William Grant & Sons (Cyprus Holdings) Limited* |
36 Ayias Elenis Street |
William Grant & Sons (Cyprus) Limited* |
36 Ayias Elenis Street |
William Grant & Sons (Taiwan) Co Limited* |
14F, No. 337, |
William Grant & Sons Australia Pty Limited* |
Suite 21.02 |
William Grant & Sons Brands Limited* |
The Old Court House, |
William Grant & Sons Canada Limited* |
The Glenfiddich Distillery, |
William Grant & Sons Colombia SAS* |
Calle 8A, |
William Grant & Sons Deutschland GmbH* |
Gertigstraße 12-14, |
William Grant & Sons Distillers Limited* |
The Glenfiddich Distillery, |
William Grant & Sons France SAS* |
44 Avenue du Capitaine Glarner, |
William Grant & Sons Group Limited |
The Glenfiddich Distillery, |
William Grant & Sons Hong Kong Limited* |
34/F Tower One, |
William Grant & Sons Inc* |
130 Fieldcrest Avenue, |
William Grant & Sons India Private Limited* |
402 4th Floor, |
William Grant & Sons Irish Manufacturing Limited |
4th Floor, Block D, Iveagh Court, Harcourt Road, Dublin 2 |
William Grant & Sons Kenya Limited* |
LR No 1870/1/569, |
William Grant & Sons Korea Limited* |
3/F Hyundai Intellex Bldg, |
William Grant & Sons Limited* |
The Glenfiddich Distillery, |
William Grant & Sons Liquor Trading (Shanghai) Limited* |
Room 12071208, |
William Grant & Sons Mexico S.A. De C.V.* |
Av. Ejercito Nacional Num 769, |
William Grant & Sons Netherlands B.V.* |
Phoenix Crescent, |
William Grant & Sons Nigeria Limited* |
35 Sinari Daranijo Street, |
William Grant & Sons Singapore Distribution PTE Limited* |
1 Robinson Road, |
William Grant & Sons Singapore PTE Limited* |
8 Kallang Avenue #1301/04 Aperia Singapore 339509 |
William Grant & Sons South Africa PTY Limited* |
Dock Road Junction, |
William Grant & Sons Thailand Limited* |
253, |
William Grant & Sons UK Limited* |
Form 1, 17 Bartley Wood Business Park, |
William Grant & Sons US Distillers LLC* |
130 Fieldcrest Avenue, |
William Grant & Sons Vietnam Company Limited* |
17th Floor, |
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